Amperity recognised as a leader in Snowflake’s modern marketing data stack report

Amperity, the leading AI-powered customer data platform (CDP) for enterprise brands, today announced that it has been recognised as a "Customer Data Activation Leader" in the Modern Marketing Data Stack 2023: How Data-Forward Marketers Are Redefining Strategies to Unify, Analyze, and Activate Data to Boost Revenue executed and launched by Snowflake, the Data Cloud company.

Snowflake’s data-backed report identifies the best-of-breed solutions used by Snowflake customers to show...

9 October 2023 | Enterprise

Shiseido Americas selects Amperity to transform its first-party data strategy

Amperity, the leading enterprise customer data platform (CDP) for consumer brands has been selected by beauty giant Shiseido Americas Corporation as the foundation of its first-party data strategy, to help create connected and personalised digital customer experiences across all of its brands. 

As consumer shopping preferences and behaviors evolve, Shiseido Americas needed a comprehensive solution to bring together and manage multiple data sources across its various brands to...

18 August 2023 | Enterprise