Customer adoption of Amperity for paid media soars to over 50%

Amperity, the leading AI-powered enterprise customer data platform (CDP) for consumer brands, today announced that more than 50% of its customer base has adopted Amperity for Paid Media. The rapid adoption of this new application of Amperity demonstrates the important role first-party data will play in informing paid media strategies.

Since its launch in May 2023, Amperity for Paid Media has used industry-leading ad connectors and first-party data to deliver more than 11 billion...

2 November 2023 | Applications

Microsoft and Siemens revolutionise industry with AI-powered Copilot

Microsoft and Siemens are joining forces to usher in a new era of human-machine collaboration.

The result of the collaboration is the Siemens Industrial Copilot, a powerful AI assistant designed to enhance collaboration between humans and machines in the manufacturing sector. The tool enables rapid generation, optimisation, and debugging of complex automation code, significantly reducing simulation times from weeks to minutes.

At the core of this collaboration is the...

31 October 2023 | Applications

Bob Briski, DEPT®:  A dive into the future of AI-powered experiences

AI News caught up with Bob Briski, CTO of DEPT®, to discuss the intricate fusion of creativity and technology that promises a new era in digital experiences.

At the core of DEPT®'s approach is the strategic utilisation of large language models. Briski articulated the delicate balance between the 'pioneering' and 'boutique' ethos encapsulated in their tagline, "pioneering work on a global scale with a boutique culture."

While 'pioneering' and 'boutique' evokes...

25 October 2023 | Applications

Supercharge your AI marketing strategy: Top 7 tools to automate and optimise

In today's fast-paced digital landscape, staying ahead of the competition requires more than just a traditional marketing plan. The emergence of artificial intelligence (AI) has revolutionised the way businesses approach their marketing efforts and AI technology is now a fundamental component of modern marketing, offering unparalleled insights, predictive analytics, and the ability to deliver personalised customer experiences.

How to create a digital marketing strategy with...

5 October 2023 | Applications

JPMorgan CEO: AI will be used for ‘every single process’

In a recent Bloomberg interview, JPMorgan CEO Jamie Dimon unveiled his AI-driven vision for the financial industry.

Dimon expressed his belief that AI has the potential to revolutionise every aspect of JPMorgan’s operations, from trading and hedging to research and error detection. He described AI as a "living, breathing thing," capable of transforming traditional processes and augmenting human...

3 October 2023 | Applications

How information retrieval is being revolutionised with RAG technology

In an era where digital data proliferates at an unprecedented pace, finding the right information amidst the digital deluge is akin to navigating a complex maze. Traditional enterprise search engines, while powerful, often inundate us with a barrage of results, making it challenging to discern the relevant from the irrelevant. However, amidst this vast expanse of digital information, a revolutionary technology has emerged, promising to transform the way we interact with data in the...

2 October 2023 | Applications

Amazon invests $4B in Anthropic to boost AI capabilities

amazon anthropic ai artificial intelligence aws chatbot claude 2 model

Amazon has announced an investment of up to $4 billion into Anthropic, an emerging AI startup renowned for its innovative Claude chatbot.

Anthropic was founded by siblings Dario and Daniela Amodei, who were previously associated with OpenAI. This latest investment signifies Amazon's strategic move to bolster its presence in the ever-intensifying AI arena.

“We are excited to use AWS’s Trainium chips to develop future foundation models,” said Dario Amodei, co-founder...

25 September 2023 | Amazon

OpenAI reveals DALL-E 3 text-to-image model

OpenAI has announced DALL-E 3, the third iteration of its acclaimed text-to-image model. 

DALL-E 3 promises significant enhancements over its predecessors and introduces seamless integration with ChatGPT.

One of the standout features of DALL-E 3 is its ability to better understand and interpret user intentions when confronted with detailed and lengthy prompts:

"A middle-aged woman of Asian descent, her dark hair streaked with silver,...

21 September 2023 | Applications

Stability AI unveils ‘Stable Audio’ model for controllable audio generation

Stability AI has introduced "Stable Audio," a latent diffusion model designed to revolutionise audio generation.

This breakthrough promises to be another leap forward for generative AI and combines text metadata, audio duration, and start time conditioning to offer unprecedented control over the content and length of generated audio—even enabling the creation of complete songs.

Audio diffusion models traditionally faced a significant limitation in generating audio of...

14 September 2023 | Applications

GitLab: Developers view AI as ‘essential’ despite concerns

A survey by GitLab has shed light on the views of developers on the landscape of AI in software development.

The report, titled ‘The State of AI in Software Development,’ presents insights from over 1,000 global senior technology executives, developers, and security and operations professionals.

The report reveals a complex relationship between enthusiasm for AI adoption and concerns about data privacy, intellectual property, and security.

“Enterprises...

6 September 2023 | Applications