personalisation Archives

Twilio Segment: Transforming customer experiences with AI

AI News caught up with Hema Thanki, EMEA Senior Product Marketing Manager for Twilio Segment, to discuss how the company is using AI to transform customer engagement and personalisation.

AI is fundamentally reshaping customer engagement and personalisation by enabling businesses to deliver tailored experiences and responses to individual customer preferences on a large scale.

During our conversation, we discussed how Twilio is at the forefront of this revolution as...

26 September 2023 | Artificial Intelligence

Iurii Milovanov, SoftServe: How AI/ML is helping boost innovation and personalisation

Could you tell us a little bit about SoftServe and what the company does?

Sure. We’re a 30-year-old global IT services and professional services provider. We specialise in using emerging state-of-the-art technologies, such as artificial intelligence, big data and blockchain, to solve real business problems. We’re highly obsessed with our customers, about their problems - not about technologies - although we are technology experts. But we always try to find the best technology...