An Oxford University tech spinout has invented a 'ground breaking' AI tool that scans users’ bodies to provide accurate clothing measurements, with the intention of streamlining the online shopping experience and saving UK retailers billions in returns.

Initially founded in 2019 by Duncan McKay, INSEAD MBA and Phil Torr, Professor of Computer Vision and Deep Learning at the University of Oxford, the tech firm went on to be awarded two Innovate UK Grants, and one Future...